Introduction to Thien Thanh Tea
History of Formation and Development
Thien Thanh Tea Co., Ltd. is proud to carry a legacy of more than 70 years, originating from the famous scented tea production tradition in Bảo Lộc, Lâm Đồng. Founded in 1945, Thiên Thành Tea initially specialized in producing scented tea under the Thiên Thành brand, represented by the image of a fairy, delivering premium tea products to both domestic and international markets. However, during the difficult years of war, the company’s scented tea production was temporarily interrupted.
Not until 1975, when peace was restored, did the company resume operations and continue to grow, becoming a symbol of scented tea in Vietnam. Thiên Thành Tea, also known as "Golden Deer Tea," represents prosperity and the pristine beauty of the B’Lao tea region.
Development Milestones
- 1997: Official business license granted, marking the company’s formal entry into the scented tea industry and establishing its reputation in the market.
- 2010: Thien Thanh expanded its production facilities, investing in new lines such as green pearl tea and oolong tea to meet both domestic and international demands.
- 2014: The company transitioned from a private enterprise to a limited liability company and established a tea tourism and experience center at 336 Tran Phu, Bảo Lộc City, welcoming tea lovers nationwide.
Signature Products
Thien Thanh Tea takes pride in producing and supplying premium teas, including:
- Green tea
- Herbal-infused green tea
- Jasmine and Aglaia-scented green tea
- Oolong tea
- Black tea
- Other specialty teas
Additionally, the company develops unique tea blends such as pandan tea, honey pandan tea, and oolong tea bags to cater to the diverse preferences of consumers both locally and internationally.
Awards and Achievements
With over 70 years of expertise, Thiên Thành Tea has been honored with numerous prestigious awards, including:
- Golden Quality Award
- Vietnam BestFood Award
- Gold Medal for Lotus, Jasmine, and Pandan Tea
Our products are widely loved and trusted, not only for their superior quality but also for the meticulous attention to ingredient selection and processing.
Commitment to Quality and Customer Service
Thiên Thành Tea is committed to providing high-quality tea products that ensure health benefits and cater to the refined tastes of tea enthusiasts. We also offer tea processing, customization, and packaging services to meet specific customer requirements, ensuring satisfaction in both product quality and presentation.
Our products have been certified by international standards, including:
FSSC 22000 (Food Safety System Certification): A comprehensive food safety management system that guarantees tea production in a safe environment with strict quality control from raw materials to finished products.
HACCP (Hazard Analysis and Critical Control Points): Ensures food safety and quality at every stage of production.
Compliance Certification: Our tea products meet Vietnamese and international quality and safety standards, giving consumers complete confidence when using our products. These certifications reflect Thien Thanh Tea’s commitment to delivering safe and high-quality tea to consumers.
Experience Thien Thanh Tea
Savor the exquisite taste of tea from Bảo Lộc – where the essence of nature and tea artistry converge. We are always ready to serve you with premium tea products and professional consultation on tea selection and packaging.
Vision
Golden Deer Tea aims to become a leading brand in scented tea production, not only in Vietnam but also on the global stage. We are committed to sustainable development, preserving Vietnam’s tea-drinking tradition, and bringing the rich flavors of Vietnamese tea to the world.
Mission
Our mission is to provide high-quality tea products that go beyond refreshment—offering relaxation, health benefits, and a deep appreciation of tea culture. We use natural ingredients, modern production techniques, and adhere to high-quality standards.
Quality
Always prioritizing product excellence, from ingredient selection to production processes.
Reputation
Maintaining trust and ensuring safe, health-conscious products for consumers.
Innovation & Creativity
Continuously researching and developing new products to meet the evolving demands of the market.
Community Responsibility
Contributing to environmental protection and sustainable community development.
Thien Thanh Tea – Preserving Tradition, Innovating for the Future.
